Uncover the crucial steps to building a lasting podcast audience, the impact of consistent content creation, and strategies for leveraging social media and interactive tools to boost engagement and growth in this episode of Build a Big Podcast!
Big Ideas in this Episode
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Project Impact and Persistence
: Slow starts, steady growth
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Building an Audience
: Leveraging guest appearances
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Social Media and Interactivity
: Engaging through platforms
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Sales and Distribution Insight
: Importance of sales channels
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Independence and Control
: Retaining content rights
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Success Stories
: Examples of gradual success
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Platform Preferences
: Reaching audiences effectively
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Episode Timestamps
- 00:00 Learn how to grow and monetize your podcast with insights from Build A Big Podcast
- 07:53 Releasing projects can significantly impact your life, but not all will gain traction
- 11:55 Continual promotion leads to growth; sustained interest is key
- 14:51 Self-publishing offers control over pricing, content, and royalties, unlike traditional publishers
- 18:57 Podcasting gains respect as Kamala Harris appears on Call Her Daddy to reach younger, less politically active voters in a tight election
- 22:27 Getting political on your podcast is risky due to tribalism; only do so if it aligns with your niche
- 25:28 Creative careers require long-term effort. Audiences value longevity and understand the need for breaks to sustain creativity
- 26:33 Take time off for the holidays if needed, but consider creating content during this period when there's less competition. Prioritize self-care.
- 30:15 Subscribe to Build A Big Podcast at bigpodcast.com/subscribe for instant episode updates
The Newsletter for Podcasters
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About this episode of Build a Big Podcast:
This is the audio companion to Issue 202 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
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